SEO is Not Magic. A Do-It-Yourselfer’s Guide to “Findability”. Video Presentation from Office Space Coworking’s BizCamp 2009.
SEO – Search Engine Optimization is a tricky subject. So many people claim to be experts and there’s a LOT much information out there. So it’s hard to know what’s what.
We were fortunate enough to have Jason Jividen, New Media Strategist at Sanctuary Media Group, break down the nuts and bolts of the SEO for attendees of last year’s BizCamp.
Watch his full presentation: ‘SEO is Not Magic. A Do-It-Yourselfer’s Guide to “Findability”. This presentation is full of tons of great information. Watch it in your browser here or download it to your computer or iPod for later viewing.
About Jason Jividen:
Jason Jividen is New Media Strategist at Sanctuary Media Group. Jason’s spent his entire career sifting through new tech, old tech, and a decade-and-a-half’s worth of virtual gadgets and gizmos, to find, define, and present those that deliver value to my business clients. Sometimes that’s selling, sometimes it’s teaching, and sometimes it’s just listening and learning. Jason distills all the options available and converts them into practical, useful tools that are able to consistently drive results.
Jason is also a member of Office Space Coworking.
Special thanks to Sound Video Productions for recording & editing all the BizCamp presentations.
Selling in A Recession Obsession by Dean Langfitt
Originally recorded at BizCamp 2009 by Sound Video Productions
Dean Langfitt, Partner at The Ruby Group. Selling in a Recession Obsession – As news of the battered economy proliferates the media and consumer confidence stagnates to historic lows, nowhere does the impact hit closer to home than in the sales industry. That’s why it is important to have an effective strategy in place to take action when the economy is trending down. Learn from Dean Langfitt with Sandler Training at The Ruby Group the four areas of focus to thrive in any economy and a seven-step approach to gain control of your selling process.
Video Presentation: Don’t Make these 5 Mistakes in YOUR Business – By Anita Campbell
Anita spoke at our first BizCamp on a topic of interest to all of small business owners & entrepreneurs - Don’t Make these 5 Mistakes in YOUR Business (I Wish I Hadn’t)
In this discussion you’ll learn:
- How to make your business more profitable and not become a failure statistic, including practical advice on:
- How to price your products and services.
- How to master technology without becoming a programmer.
- When and how to spend money on marketing, without wasting it.
- Partnering with others to put growth into hyperdrive. And more.
Widely considered a “small business expert,” Anita Campbell serves as CEO of Anita Campbell Associates Ltd, a woman-owned consulting firm helping companies and organizations reach the small business market. As Publisher of several online media properties and syndicated content, Anita reaches over 1,000,000 small business owners and entrepreneurs annually. She is the founder and Editor-in-Chief of Small Business Trends, an award-winning online publication.
6 Simple Secrets to Loving the Marketing Planning Process (Ivana Taylor of DIYMarketers)
See the full video of Ivan’a Taylor’s sessions from April 2009’s BizCamp in Akron, Ohio.
We’ve got it kinda tiny here but you can easily expand it to full screen mode by playing with the little control buttons at the bottom of the video area.
We just received the full 8 disk set of speaker sessions and will be releasing selected presentations on our Web site here. We’ll be releasing information on how you can purchase the full video set as well as details on our next BizCamp coming up in August of 2009.
About the Speaker:
Ivana Taylor from DIYMarketers.com reveals how you can eliminate the hair-pulling, overwhelming process of writing a marketing plan that will attract and keep only the best, high-profit customers you want to work with.
Ivana Taylor has built a business around getting her clients to be the obvious choice for their ideal customer. She’s the founder of DIYMarketers.com, a resource for anyone responsible for getting and keeping customers. She’s also the President of Third Force, an exclusive marketing strategy firm
BizCamp Spring 2009 Program of Events
BizCamp Spring 2009 Program
Hot off the presses we’ve just released the BizCamp 2009 Program of Events.
This program has all the details you need — who’s presenting, when, what the topics of discussions are and background info on each of the speakers.
There’s still time to register — so don’t delay.bizcamp-spring-2009
How to Improve Your Performance with A Business Coach and Peer Advisory Groups – Marty Schwartz BizCamp
Marty Schwartz, founder Executive Insights of Ohio. Marty developed his credentials and skills by building and growing businesses while in positions of increasing responsibility at some of America’s most respected companies including H.J. Heinz, The Coca-Cola Company, Borden Foods, Chiquita Brands International and the Dean Foods Company.
Marty will be running unique hands-on workshops throughout BizCamp. Working with small groups of 6-8 people at a time, Marty will give you the tools and ACTIONABLE next steps you need to take your business to the next level.
would you like to improve your business results and enjoy your life more?
Experience the power of working together with a business coach and with other business owners in a peer advisory group meeting. Successful business people understand that multiple minds and multiple experiences are far smarter, more effective, and efficient than any single mind or experience. Simply put, better decisions are made. In this session you will help Mr. Ricky Valdez, owner of the Valdez Brothers Coffee company work through a few of the problems that are keeping his business from prospering. As an advisory board member you will be able to share your ideas and experiences while gaining valuable insight from other business people and their businesses.
This workshop will be led by Marty Schwartz, President of Executive Insights of Ohio, a firm specializing in business coaching and peer advisory boards. During this interactive and fast paced session, you will experience the power of several people working on a business problem and will learn several successful techniques for analyzing and correcting problems that often plague small businesses and their owners. With these takeaways you can make changes that will help you cope with that lonely at the top feeling and help you work less in your business and more on your business. Improve your business performance and enjoy life more.
Join Marty when he speaks on Friday, April 18th at 10am @ BizCamp.
You’ve Failed, Now What? – Jim Kukral at Akron BizCamp, April 17th
Are you a HUGE failure? Or are you a loser? Maybe you’re a quitter? Maybe you’re all of the above? Or maybe, just maybe… you’re really successful, but you think you’re a failure?
The truth is, anyone can be successful if they understand that we all fail, and then realize the reasons why success comes to some people.
Jim Kukral is a web marketer & business web coach, speaker, long-time award-winning blogger, customer evangelist, writer, online monetization expert, and well, a bunch of other things. When Jim isn’t speaking or consulting to top Fortune 500 clients, Jim spends his business hours as the owner of Scratchback.com, a widget-based tipping system that thousands of bloggers and webmasters use daily. Jim’s most recent book is ‘Blend this Book‘.
Join Jim when he speaks on Friday, April 17th at 3:30pm @ BizCamp.
Selling in a Recession Obsession – Dean Langfitt, BizCamp – April 17th
Dean Langfitt, Partner at The Ruby Group. Selling in a Recession Obsession – As news of the battered economy proliferates the media and consumer confidence stagnates to historic lows, nowhere does the impact hit closer to home than in the sales industry. That’s why it is important to have an effective strategy in place to take action when the economy is trending down. Learn from Dean Langfitt with Sandler Training at The Ruby Group the four areas of focus to thrive in any economy and a seven-step approach to gain control of your selling process.
Join Dean when he speaks on Friday, April 17th at 1:30pm @ BizCamp.
The Internet-enabled Business – Matt Nevans
Matt Nevans, co-founder of 1RU4U - a colocation service specializing in 1 to 4 server hosting. Matt has been involved in internet-based initiatives for The Ohio State University and Westfield Insurance and has led infrastructure migration projects for several Fourtune 500 companies. His unique blend of tech-savvy, business and generation-y allow him to look at IT and technology from a different perspective.
We’ll be discussing using all aspects of the internet can benefit your business. From social networking and blogging and web-based productivity and automation tools. Among this discussion will be product introductions and recommendations as well as open discussion of upcoming technologies and services. Come learn how the net provides your business a vast number of products and services for your success.
Join Matt when he speaks on Friday, April 17th at 2:30pm @ BizCamp.
The 6 Secrets to Your Magnetic Marketing Plan – Ivana Taylor, DIY Marketers
Ivana Taylor from DIYMarketers.com reveals how you can eliminate the hair-pulling, overwhelming process of writing a marketing plan that will attract and keep only the best, high-profit customers you want to work with.
Ivana Taylor has built a business around getting her clients to be the obvious choice for their ideal customer. She’s the founder of DIYMarketers.com, a resource for anyone responsible for getting and keeping customers. She’s also the President of Third Force, an exclusive marketing strategy firm.
Join Ivana when he speaks on Friday, April 17th at 10AM @ BizCamp.
