Two Connecticut entrepreneurs pioneer the next phase of coworking by bringing it to the burbs. group88: A business collaborative, is a mixed-use coworking space, designed for solo professionals who are looking to break the chains of solitary confinement, share cost-effective workspace and benefit from a community that strengthens independence.


Simsbury, Conn. (PRWEB) April 22, 2008 — Two entrepreneurs, Jaye Donaldson of The Donaldson Group (www.donaldson-group.com) and Suzi Edwards of WallFly Marketing (www.wallflymarketing.com) are pioneering the next phase of coworking by bringing it to the burbs. As Donaldson and Edwards noticed more solo professionals cropping up in their corner of Connecticut, the two also discovered a growing need for independents to recapture a sense of community and easy access to basic business amenities.

“Drop in to Starbucks at any time of the day and you’ll see rows of laptops, business meetings and people spending $20 on coffee and snacks,” said Donaldson. “We can do better than that. For $10 a day, full-time members can drop-in to work, meet with clients and network. And our coffee and wifi are free.”

Popular in Silicon Valley and other techie hubs, coworkers typically share workspace, resources and community. group88 is a mixed-use coworking space. The different uses include six drop-in work stations for floating members, three full-time lock-and-key offices, conference room, break room, lounge area and outdoor seating.

“I looked at a lot of office spaces before deciding on group88,” said John Hagan of Ryan Paige Associates. “They all required a one or two-year lease and only offered traditional solitary space. Outside of the Valley or New York or Boston, a flexible and community-based space like group88 is really hard to come by.”

In keeping with their goal to support independents to stay independent, Donaldson and Edwards will offer free, sponsored seminars and events. The first group88 event, to be held on April 24, will be “Low-Cost Video Production for Solos and Small Businesses,” presented by TV anchor and local celebrity Janet Peckinpaugh and New Media Institute (www.gotonmi.com) and sponsored by social finance guru Geezeo (www.geezeo).

Most casual coworking spaces are based out of a home. Others lease space in a building. Founders Donaldson and Edwards believed that, for their corner of Connecticut, the group88 space needed to fill more than just one need.

“In this area we have professionals who need a place to get away from the laundry one or two days per week but don’t need a full-time office. We also have small businesses that need an office presence. At our space, you can work, swap ideas, relive last night’s Sox game, have a coffee in the lounge and go for a walk on the Rails to Trails path,” said Edwards.

Members can even go for a run on the path because, in its quest to support all aspects of a solo professional’s life, group88 has shower facilities too.

For more information log onto www.group88.us or contact Suzi Edwards at 860-658-4888 or suzi @ group88.us.

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